Sprout Labs
Sprout Labs is an early education company providing expert-led tutoring and science-based programs to help children, including those with dyslexia, build lasting reading confidence.
They take accessibility and ease of use very seriously, and after feedback from clients on their website and supplemental print pieces they identified some key pieces that needed improvement.
Together we worked to re-build high traffic pages on their website, as well as key client touch points like milestone guides and brochures that break down their subscription model.
Checkout & Pricing Web Page Design
One of the most important pages on the Sprout Labs website was their pricing and checkout landing page. The experience was clunky and they wanted to better highlight their discounted quarterly subscription offering.
I designed a fresh page for them that was clean, easy to navigate, and featured their best selling points to build towards the pricing module.
Milestone Guides
Sprout Labs received client feedback that their milestones guides were confusing and difficult to read, which led to them revising the content and looking for a different way to lay out the information that would make sense and be more digestible.
Instead of one long document, they broke the guides down by grade level so that they could be condensed down to a single page each. Since the guides were very similar, I created a color coding system so that each grade level would be instantly recognizable across all of their collateral, beyond just the milestone guides.
Updated Design
Previous Design