AARF on the Rocks Event Identity

Anguilla Animal Rescue Foundation (AARF) is the only pet rescue on the small island of Anguilla in the Eastern Caribbean, and each year they do a large fundraiser called ‘AARF on the Rocks’ with food, drinks, and music to raise money for vet bills and maintenance at the shelter.

AARF approached me and requested that I design a fun logo to put on a t-shirt that they could sell at the fundraiser. Their goal was to create something fun and in the spirit of their brand, that people would want to purchase to help raise money in addition to the ticket sales.

In addition to the t-shirts, I designed flyers promoting the event and a Facebook banner that they used on their Facebook event page to drive interest and ticket sales. The event sold well and raised funds to support the operations, care, and transfer of animals at AARF.